25 October 2016 For the past several years, the NFL has gone pink in October. At first glance, it appears that the “Crucial Catch” campaign is simply another pinkwashing project. The campaign message: screening saves lives. Unfortunately, it’s not that simple. Proceeds from the auction of pink apparel, commemorative coins and other items are donated to the American Cancer Society’s CHANGE program -…
Read more13 October 2016 The 13th of October is designated for metastatic breast cancer awareness. Metastatic, or Stage IV breast cancer, is when the cancer has spread outside of the breast or underarm lymph nodes. The most common sites of spread are the bones, liver, lung and brain. Later stage of disease at the time of diagnosis is a risk factor, as…
Read more2 October 2016 October is National Breast Cancer Awareness Month (NBCAM), which means pink is everywhere. Stores start setting out pink merchandise towards the end of September, and the displays often rival Christmas merchandising. How did this happen? The original pink ribbon was actually peach. A woman by the name of Charlotte Haley made them in her home, and handed them out with cards…
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